October 4, 2024 – McDonald’s is finally answering the call of fans across the U.S. with the debut of the Chicken Big Mac, a twist on the classic Big Mac that has delighted customers since 1968. After making its mark on menus around the globe, this limited-time offering will be available at participating locations starting October 10, while supplies last.
“We’re excited to introduce the Chicken Big Mac as a tribute to one of our most iconic menu items,” said Tariq Hassan, Chief Marketing and Customer Experience Officer at McDonald’s USA. “This launch allows us to connect with a new generation of fans and tap into current trends like dupe culture and live-streaming. Our campaign is designed to offer not just a sandwich, but a variety of experiences that will surprise and delight our customers.”
Fans can look forward to savoring this new addition, which promises to blend the familiar flavors of the Big Mac with the appeal of crispy chicken. McDonald’s aims to create excitement around the launch, ensuring that there’s something for everyone to enjoy.
Mark your calendars for October 10 to experience the Chicken Big Mac at a participating McDonald’s near you!